Designing clear, useful digital experiences.
I combine product strategy, research, UX, and front-end implementation to turn complex ideas into focused digital products.
Reel coming soon.
Selected Work
Client digital products
Selected client work across product strategy, UX, UI, design systems, and implementation support.
FIS Global - Code Connect
API Marketplace
Quest Insurance
Product Design
TD Dashboards
Native App
TD Bill Manager
Native App
Conceptual
Self-directed product concepts used to explore strategy, interaction patterns, and early-stage ideas.
Beon
Product Concept
Project Alchemy
AI Product Concept
The process
Define the problem, audience, goals, and constraints. Use qualitative and quantitative research to understand user needs, behavior, and pain points.
Explore possible solutions through sketches, flows, and interface concepts. Refine the strongest direction based on usability, feasibility, and user needs.
Build prototypes that make the experience tangible. Use them to test flows, clarify requirements, and identify technical or interaction constraints early.
Run usability testing with representative users to evaluate ease of use, navigation, comprehension, and task completion.
Turn findings into design decisions. Iterate on the work, revisit assumptions when needed, and refine the experience before delivery.